> ## Documentation Index
> Fetch the complete documentation index at: https://docs.tokensupply.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Notifications and email

> How the in-app notification feed and email work together, and how a store can brand its emails.

TokenSupply keeps you and your buyers informed in two ways: an in-app feed you see when you are signed in, and email for messages that need to reach an inbox.

## Two ways to hear about things

<CardGroup cols={2}>
  <Card title="The notification feed" icon="bell">
    A running list inside the app of things that happened in the store you are in, like a new order or a delivered key.
  </Card>

  <Card title="Email" icon="paper-plane">
    Messages sent to an inbox, for both you and your buyers, such as a delivery link for a completed order.
  </Card>
</CardGroup>

<Note>
  The feed is for you and your team while you work. Email reaches people who are not in the app right now, most importantly your buyers.
</Note>

## Each store has its own feed

The feed and your notification preferences are kept per store as well as per person. If you work in more than one store, each one has its own feed and its own set of choices about what notifies you. Switching stores switches the feed you see.

## Emails carry your brand

Emails your store sends do not have to look generic. They carry your store's name and logo, which makes messages to buyers feel like they came from your store rather than from a platform.

<Steps>
  <Step title="You set your branding">
    The logo you upload for your store appears in the emails it sends.
  </Step>

  <Step title="You can use your own sending domain">
    Instead of a shared address, you can have emails sent from your own domain, so they clearly come from you.
  </Step>

  <Step title="Buyers see a consistent store">
    From the storefront to the delivery page to the email, everything feels like one brand.
  </Step>
</Steps>

<Tip>
  Using your own sending domain also helps your emails land reliably, since receiving inboxes recognize a consistent, verified sender.
</Tip>

<CardGroup cols={2}>
  <Card title="Notification settings" icon="bell" href="/guides/settings/notifications">
    Choose what you are notified about.
  </Card>

  <Card title="Templates and branding" icon="paper-plane" href="/guides/settings/templates-and-branding">
    Brand the emails your store sends.
  </Card>

  <Card title="Email and sending domain" icon="paper-plane" href="/guides/settings/email-smtp">
    Send email from your own domain.
  </Card>

  <Card title="Delivery and custom domains" icon="globe" href="/how-it-works/delivery-and-custom-domains">
    How the links inside those emails are hosted.
  </Card>
</CardGroup>